See It In Action: Real Data from Real Farms

Hello Barn Owl believers,

Last week I shared why we started this company. This week, I want to show you exactly what we've built—with real data from real farms like yours.

Live From the Field

This is Smith Family Orchards in Western Mass, 10 AM this morning. Those red zones? That's where codling moth pressure is building. The farmer got an alert at 5:47 AM when populations jumped 40% overnight.

In the old system, they might not have checked those traps for another 3 days.

The Technology Stack

Hardware:

  • Weatherproof to New England standards (-20°F to 110°F)

  • Modular trap interface (works with what you have)

  • LTE connectivity (no WiFi needed in fields)

Software:

  • AI trained on 50,000+ New England trap images

  • 95%+ accuracy on target pest identification

  • Predictive algorithms based on degree days

  • Integration with weather data for spray timing

The Magic: It's not just identification—it's insight. Our AI learns your specific orchard patterns and provides actionable intelligence.

ROI Calculator: Let's Do the Math

For a typical 50-acre orchard:

Traditional Scouting:

  • Labor: 12 hours/week × 24 weeks × $20/hour = $5,760

  • Vehicle costs: 2,000 miles × $0.65/mile = $1,300

  • Risk of missed detections: Potential yield losses

  • Total Annual Cost: $7,060 + risk costs

With Barn Owl:

  • Equipment lease: $280 per season with 1 device for every 10 acres (5 per farm)

  • Time checking app: 30 min/week × 24 weeks × $20/hour = $240

  • Earlier detection = reduced treatment costs

  • Total Annual Investment: $1,440 with improved outcomes

Real Results Dashboard

[Screenshot compilation showing:]

  1. Alert Timeline: First moth detected May 12 (historical average: May 18)

  2. Population Graph: Showing prediction vs. actual captures

  3. Spray Reduction: 28% fewer applications through precise timing

  4. Block Comparison: Clear visualization of pressure differentials

What Farmers Are Saying

  • "Caught emergence days earlier than manual scouting"

  • "Reduced unnecessary broad-spectrum sprays"

  • "Identified hot spots I never knew existed"

  • "Saved hundreds of hours of manual checking"

Version 2.0 Coming in 2026

Based on farmer feedback, we're adding:

  • Multi-pest simultaneous tracking

  • Integration with common spray record systems

  • SMS alerts for farmers who prefer texts

  • Spanish language support

Why This Investment Matters

Every dollar you invest helps us:

  1. Subsidize equipment for small farms that need it most

  2. Expand our AI training for more pest species

  3. Build integration with existing farm management software

  4. Develop specialized versions for greenhouse and vegetable operations

We're not just building a product. We're building an ecosystem that makes precision agriculture accessible to every farm, regardless of size.

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Beyond Customers: Why Farmers Are Backing Barn Owl's Future

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Why New England Farms Are Losing the Pest Battle—And What We Can Do About It